Introduction

What is e-Tourism?
E-Tourism is utilising computer and network technology to deliver tourism services to all tourism stakeholders i.e. business providers, destination marketing organisations and visitors. 
 
Through the use of computers and the internet, tourism businesses are now able to reach a global audience and visitors can more effectively access up-to-date destination and product information. 
 
This section of the site provides more detailed information on the relevant areas of e-Tourism that will relate to Tourism stakeholders within the South West of England, include you the tourism business.

Why?
In the ever increasing "digital age" it is critical that the tourism industry moves with market and consumer forces to enable desired methods of access to relevant information to ensure an informed decision and eventually a sale!

How can we help you?
By empowering your business to compete in the most cost effectively way within what is a very competitive market.

Your online shop window
Your website is becoming very critical in the consumers final decision. As your products can't be seen before they are bought the power of a user friendly, content rich website is essential to the future success of your business.

Can you be found?
You may have the best looking website, but if you can't be found by the consumer your website will not deliver its purpose in promoting the services your business has to offer - See the SEO section and SWT Marketing section on how we can help you.

Increase income
Over 50% of consumers now book their holiday online; do you fancy getting a share of that? See the Online Booking section for more information.

Access to a global market
By having a web presence both of your own and through our brand websites you are viewable by millions of users surfing the net looking for a destination to holiday in and a place to stay. See the Search Engine section to find out more on how to help get your website top of the list.